While print book sales continue to decline, e-book sales are up
192.9% this year to date, according to figures gathered from 14
publishers by the Association of American Publishers (AAP).
E-books now make up 9% of all trade sales in the U.S.; last year, they made up a mere 3.3%.
E-book sales have reined in $263 million thus far in 2010, and $39 million in August alone — a 172.4% increase over last year’s sales numbers.
sales of paperback and hardcover books continue to decline across the
board. Hardcover sales of children’s and young adult fiction came in at
$77.8 million, an 8% decline from the previous month and a 14.6% decline
from August of last year. Paperback sales in the category were down
15.1% for the month, a 7.6% decrease year-over-year.
million, adult hardcover book sales actually increased by 5.2% compared
to the same period last year, although the category experienced a heavy
24.4% drop from the previous month’s sales. Paperback sales performed
similarly, increasing by 4.1% year-over-year at $124.9 million, a 18.3%
decline from the previous month.
Print sales are still strong in
the education category, however: Hardcover and paperback books posted
increases of 10.2% and 15.7% respectively, up roughly 5% compared to
August of last year.
The e-book category is becoming increasingly
important in the publishing industry, motivating retailers to expand
e-reading apps to as many devices as possible, and causing large, public disputes between publishers, retailers and literary agencies over e-book rights, among other developments.